Content, content, content - everybody's talking about it!
Are you lucky enough to have a ton of content - maybe from
an ezine you've been publishing for years?
Then realize this: there's a right and a wrong way to put
content online. The wrong way creates a large content site
that doesn't DO anything except sit there.
But if you do it the right way? You'll have a MASSIVE
content site that makes you MONEY. Day in and day out.
I've developed a "secret formula" for clients with a ton of
content. It's based on creating a money-making SEO"wrapper" for their content pages. This wrapper includes
classic SEO "triggers."
While this formula won't get you on page one for a pile of
keywords, it WILL help push you to the top of results pages
for highly targeted searches. Here's how you do it:
#1 - Build a simple template-based site that's 100% search
engine friendly.
By simple, I mean pared down HTML code. Avoid a lot of
nested tables, use minimal graphics, and NO JavaScript
menus or applets. If you have no design sense, today's web
designers are more search engine savvy. Just shop around at
scriptlance.com, and you can get good SEO design for
$50-$100.
#2 - Add "SEO reminders" to your template.
Plug some mock-up copy into your layout, then break it up
with one big headline (your H1 tag in the HTML), and two or
three sub-headlines (your H2 and H3 tags in the HTML). Add
the word "KEYWORD" in BIG letters to each. Also add similar"SEO reminders" to SEO-critical HTML code, especially the
Title and Description.
#3 - Start plugging ALL your old content into your
template, 300 words per page.
Why so few words per page? You want a LOT of pages on this
site! If the articles are longer than 300 words, simply put
a "continued" link at the bottom, and start another page.
When you get to 30 pages or so, stop.
#4 - Get a one-day Wordtracker account, and grab a bunch of
relevant and related keywords.
Say your articles are on personal finance. Use
Wordtracker's "Thesaurus" tools to collect tons of related
keywords, like money management, investment, debt
management, etc. Grab a boatload of keywords - thousands if
possible.
#5 - Go back and fill in your "SEO reminders!"
Scan your keyword lists for relevant search terms to
replace those "KEYWORD" reminders in your Headers and HTML
tags. Don't stress over it, just use one keyword or
keyphrase per page.
#6 - Make a good navigational structure for your site, then
apply to Google AdSense or another contextual ad program.
Once you're approved, get those ads on EVERY page you've
built so far. If you're allowed to display multiple ad
units, put at least two on each page.
#7 - Add just 3 articles to your site each week... plus
those money making ads! Repeat... and cash the checks!
To be realistic, this strategy won't make you "number one"
for popular terms. That requires "true" SEO, which costs
thousands per month!
But by "wrapping" your content in search engine friendly
code, adding those search engine "triggers," and MAXIMIZING
the content pages... your search engine exposure builds and
builds.
The more pages you get online, the more ads people will
see. And those ads will be spot-on RELEVANT because of the
detailed content on your pages.
Lots of pages = lots of ads.
Lots of content = lots of relevancy.
Lots of relevancy = lots of clicks.
Lots of clicks - lots of money!
Finally, you need EVERY component of the formula to make
this strategy work. Pages, content, relevancy, and clicks -
that's the secret to making your content pay big time!
About the Author:
Anik Singal is founder and CEO of Affiliate Classroom.
Anik developed his own affiliate system that helped him
earn over $10,000 in just 60 days working part time. If
you want to learn this unique method, click here for a
free e-course at: AffiliateClassroom
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